![]() The vision name sounds futuristic, doesn’t reference any particular technology or feature, has an optimistic vibe, and doesn’t box the product into anything other than being a new visual medium. Apple Vision: I think Apple Vision could be the most realistic name for the headset.Mark Gurman also bets in a few names for Apple’s AR/VR headset in his newsletter. Look for Animojis and a VR FaceTime-like experience to be the new-age Zoom. I expect Apple to work with media partners to create content that can be watched in VR on the device. Look for Apple to position the device as a dream for game developers. Gaming should be a strong focus of the machine, especially given that it will have multiple processors, a fan, extremely high-resolution displays and its own App Store. As you may know, the M1 has an eight-core GPU, whereas the M1 Pro has 14 to 16 graphics cores.Īpple’s AR/VR headset is likely to focus on gaming, media consumption, and communication, as pointed out by Gurman and analyst Ming-Chi Kuo. It’s the need for more advanced graphics. The main reason for going with an M1 Pro over an M1 isn’t CPU speeds. (…) My belief is that the chip inside the Apple headset will be on par with the M1 Pro, making it better than the M1. ![]() And don’t forget seven years of internal development expenses that need to be recouped. Combine that with multiple displays-including super-high-resolution 8K panels-an interchangeable prescription lens option and advanced audio technology, and the costs add up. I’d expect two processors inside of the device, including one on par with the M1 Pro in the MacBook Pro. Today, he explains a bit more about why he thinks that will happen. Not only that, but Gurman had already pointed out that Apple will likely use the M1 Pro chip – or something similar – to the new AR/VR headset. The new headset won’t be an exception, but the main reason why the company has discussed price points above $2,000 is because of some of its internal technologies. In previous reports, Gurman had indicated that Apple’s AR/VR headset will be “pricey.” Although analysts were predicting the product will cost around $3,000, Bloomberg’s journalist says in his latest Power On newsletter that Apple has discussed price points above $2,000.Īpple typically charges a bit more than its competitors for products, locking in margins that have helped it become one of the most profitable consumer-electronics companies ever. Now, Bloomberg’s Mark Gurman is back with some more tidbits regarding the product. A Friday report indicated that Apple was having trouble with its rumored AR/VR headset due to overheating, camera, and software challenges, which could make the company delay its plans to unveil its Mixed Reality headset this year.
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